Recently, Diane Von Furstenberg passed the torch of designing to British designer Jonathon Saunders and boy has he unveiled a great collection for the label.
The Scottish designer moved from London to New York and immediately started to shake things up for the brand. At the NYC Spring 2017 Fashion Week they debuted a collection that had his imprint all over it!
Over the weekend he explained that he wanted this spring collection to be a modern interpretation of DVF’s history, one that carries its past collection of style lightly on its shoulders. Jonathon stated, “I didn’t want to just reproduce a garment or a print, but rather understand why something worked; what made it resonant? What was the philosophy behind it and then build on that.”
Saunders is known for his exceptional eye for color and bold combinations. This year DVF’s collection played with vibrant colors, patterns and mixed textures. The presentation was full of romantic floral paired with playful polka dots and metallic dresses adorned with fur wraps.
DVF’s signature wrap dress appeared throughout with fresh silhouettes and asymmetrical hemlines, including a silky romper, structured kimonos and color-blocked scarf dresses.
Overall, the collection comprises of outerwear including cotton and leather trenches, the latter with a lavish detachable fox fur collar and fancy pants with fold-over waistbands and striped grosgrain ribbon detailing.
Although they had a couple of sticky seasons of repositioning I have to say their first collection under the new creative leadership of the Scottish-born designer Jonathan Saunders is definitely a hit. Instead of staging a show he hosted a series of one-to-one presentations in which to suggest a fresh look of the brand. The fluid collection of highly wearable dresses, separates and jackets in contrasting print styles and colors is what was needed to bring this brand to newer heights.